Free Branding Proposal Template
Proposal template · Free
A branding proposal has to demonstrate the very thing it sells: visual judgment. This image-forward template presents your concept direction, process, and pricing with the polish clients expect from a brand designer.
Built for identity designers and studios pitching logo systems, brand guidelines, and visual identity projects.

What's inside
- Visual cover and studio introduction
- Brand challenge and creative approach
- Process phases: discovery, concepts, refinement, delivery
- Deliverables list with package pricing
- Terms and e-signature block
From template to signed
01
Open the template
Sign in and open this template in the editor — every section is pre-written and ready to adapt.
02
Make it yours
Edit the text, adjust the terms, add your pricing. The AI assistant can rewrite any section to fit your project.
03
Send one link
Your client views, e-signs, and pays through the same link — no printing, no PDF attachments, no client account.
Frequently asked questions
How do I price a brand identity project?
Package pricing by deliverable tier (logo only / identity system / full guidelines) outperforms hourly billing for brand work — clients buy outcomes, not hours. The template's pricing section is structured as tiered packages.
Should I show concept work in the proposal?
Show approach and past work, not free concepts. This template's process section demonstrates rigor without giving away the deliverable — spec work devalues the engagement.
Is this template free to use?
Yes. Sign in with a free Pactiamo account, open the template, and customize it in the editor. No credit card required.
Can my client sign this online?
Yes. You share a single link; your client reviews and e-signs from any device without creating an account. You can also embed your own payment link so they can pay right after signing.
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Ready to send it?
Customize this proposal in minutes, then share one link your client can sign and pay from.